Marketing Minor

Limited to students majoring in a program sponsored by the Accounting and Business Administration Department or to any students who have completed the General Business minor

REQUIREMENTS: (12 CREDITS, 6 OF WHICH MUST BE COMPLETED AT DAEMEN COLLEGE)

  • MKT310 Foreign Markets of International Business (3)
  • MKT312 Promotional Strategies (3)
  • MKT302 Physical Distribution Management (3)

SELECT 3 CREDITS IN A MARKETING ELECTIVE WITH THE APPROVAL OF THE BUSINESS ADMINISTRATION CHAIR.

RECOMMENDED ELECTIVES:

  • HSM295 Health Systems Marketing (3)
  • MKT335 Market Research (3)
  • MKT402 Sport Marketing (3)
  • MKT420 Marketing Planning and Strategy (3)